Case Study: Haworth’s Dynamic Product Catalogue Presentation with 7-Inch Video Screens

Implementation:

• Content Creation: Collaborating closely with Haworth’s marketing and design teams, the content for the video screens was meticulously curated to highlight key features, design aesthetics, and the functionality of each product.
• Custom Design and Production: ENRG tailored the 7-inch video screens to match Haworth’s brand guidelines, ensuring a cohesive and visually appealing representation of the product catalogue.
• Efficient Production Process: Recognizing the time sensitivity, ENRG optimized the production process to guarantee the delivery of 30 high-quality video screens within the stipulated 7-10 day timeframe.
• User Interface Design: The user interface was designed to be intuitive, enabling clients to easily navigate through the product catalogue, access detailed information, and view product demonstrations seamlessly.

Results:

• Engaging Client Presentations: Haworth’s sales team reported a significant improvement in client presentations, with the 7-inch video screens providing a visually compelling and immersive experience.
• Comprehensive Product Showcase: The video screens effectively communicated the breadth and depth of Haworth’s product range, allowing clients to explore various options and understand the unique features of each item.
• Positive Client Feedback: Clients responded positively to the innovative approach, appreciating the dynamic and interactive nature of the product catalogue presentation.

Conclusion:

Haworth’s adoption of 7-inch video screens for its product catalogue presentation marked a successful venture into modernizing client interactions. The collaboration with ENRG showcased the seamless integration of technology to enhance traditional marketing tools. This case study illustrates the effectiveness of leveraging innovative solutions to create engaging and impactful client presentations in the furniture and workspace solutions industry.