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project name: explore india

Case Study: Service International (Explore India) – Promoting Indian Culture through Innovative Video Brochures

Company Background: Service International, operating under the brand “Explore India,” is a prominent player in the travel and tourism sector. Specializing in promoting Indian culture and traditions to international audiences, the company is dedicated to providing unique and immersive experiences for travelers seeking to explore the diverse facets of India.

Requirement: With a focus on enhancing their promotional efforts, Service International sought a creative and impactful way to showcase the richness of Indian culture to potential clients from other countries. The goal was to provide an engaging and memorable introduction to the unique travel experiences they offer.

Solution: 7-Inch Video Brochures In response to this need, Service International opted for 7-inch video brochures as a dynamic and innovative tool for storytelling. The video brochures, with a perfect blend of visual and informational content, were designed to captivate the audience’s interest and leave a lasting impression.

Key Specifications:

  • Quantity: 70 pieces
  • Duration: 12-14 days production time

Application: The 7-inch video brochures were strategically utilized by Service International as a promotional tool during international travel and tourism events. Each brochure featured captivating visuals of India’s picturesque landscapes, vibrant festivals, cultural traditions, and historical landmarks. The content was curated to evoke a sense of curiosity and excitement, encouraging potential travelers to consider India as their next destination.

Results: The deployment of 70 video brochures proved to be a highly successful strategy for Service International. Attendees at international events were drawn to the interactive and visually appealing nature of the brochures. The immersive experience offered by the video content effectively communicated the essence of India’s culture and traditions, fostering a deeper connection with potential clients.

Conclusion: Service International’s use of 7-inch video brochures in promoting “Explore India” exemplifies the company’s commitment to innovation and cultural exchange in the travel and tourism sector. This case study underscores how the integration of modern technology into promotional materials can significantly enhance the marketing efforts of companies operating in culturally rich and diverse sectors, ultimately contributing to increased interest and engagement from a global audience.